Costasol

Real Estate

Costasol

Costa Rica · 2023

IndustryReal Estate
LocationCosta Rica
Year2023
Our RoleBrand Strategy, Identity Design, Collateral Design
The Challenge

Costasol needed a complete brand refresh to reposition itself in the premium real estate market — moving away from a dated identity toward a visual language that matched the quality and ambition of its developments.

The Audience

Affluent real estate buyers and investors in Costa Rica looking for premium residential developments that reflect their values and aesthetic sensibility.

The Approach

Costasol

We developed a refined, modern identity system that communicated quality and permanence — drawing on the architectural quality of Costasol's work and translating it into a brand language built for the luxury segment. The new identity was applied consistently across all touchpoints, from the logo system to printed collaterals.

The Work
Costasol — image 1
Costasol — image 2
Costasol — image 3
Costasol — image 4
Behind the Production

Behind the Production

Behind-the-scenes documentation coming soon.

The Outcome

A cohesive brand system that elevated Costasol's market perception and gave their team a consistent, premium toolkit for all sales and marketing communications.

Credits

Brand Strategy & Identity Design: Rebeca Barzuna / White Coral Marketing

Brand IdentityLogo DesignRebrandingCollaterals
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