Casa Turru

Real Estate / Lifestyle

Casa Turru

Turrúcares, Costa Rica · 2024

IndustryReal Estate / Lifestyle
LocationTurrúcares, Costa Rica
Year2024
Our RoleCreative Direction, Photography Direction, Content Strategy
The Challenge

A luxury residential development needed a premium visual identity and lifestyle narrative that would appeal to high-net-worth buyers and differentiate it from conventional real estate photography.

The Audience

Affluent buyers and investors seeking lifestyle-driven luxury residential properties in Costa Rica.

The Approach

Casa Turru

We approached Casa Turru not as real estate photography but as lifestyle storytelling — capturing the way life feels inside the property, not just how the property looks. The focus was on aspirational moments: golden-hour gatherings, the quietude of premium craftsmanship, and the texture of a life well-lived.

The Work
Casa Turru — image 1
Casa Turru — image 2
Casa Turru — image 3
Casa Turru — image 4
Behind the Production

Behind the Production

Behind-the-scenes documentation coming soon.

The Outcome

The photography repositioned Casa Turru from a standard listing to a lifestyle destination, elevating its perceived value within the luxury residential segment and giving the development a visual identity that resonates with its target audience.

Credits

Creative Direction & Photography Direction: Rebeca Barzuna / White Coral Marketing

PhotographyLifestyle DirectionContent Strategy
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